"What Duvet Said..." Now on Mevio.com...Or, World Domination On The Menu For Duvet...Alternate Or, Despite Themselves WDS Continues To Expand...SUPER SECRET Or, This Podcast Will One Day Be Remembered As A Podcast!!

Hurricane Irene wasn't the only story making news this past week, as perennial podcasting favorite "What Duvet Said..." made its debut on Mevio.com. Mevio.com is described as:

"MEVIO hosts networks of personality-driven episodic entertainment to best engage our customers-comprised of viewers, producers, advertisers and partners. MEVIO is one of the fastest growing entertainment sites on the web. We're guided by an A-list of venture capital and thought leadership, including the investors that brought you Google and a management team that brought top shows, hits and releases to consumers. MEVIO is backed by leading venture capital firms Kleiner Perkins Caufield & Byers, Sequoia Capital, Sherpalo Ventures, DAG Ventures and Crosslink Capital. MEVIO has over forty shows in production, ranging from technology to comedy and general entertainment. We currently have an audience of over six million monthly unique visitors and are ranked by comScore as a top twenty site for both general entertainment and music. Our top networks include technology, music, women's and men's content." (taken from www.mevio.com)

The move signifies WDS's (the fledgling network and parent company of the "What Duvet Said..." podcast and blog) commitment to expand its reach and market share - even with no apparent demand or public outcry to do so. WDS's "El Duce" and CEO Bob Duvet is expected to make an announcement later in the week stating plans for not only the Podcasting division but also the TV, Publishing, and Pet Apparel branches of his nascent media empire. The move sent shockwaves through "the street" sending many traders into a frenzy trying to find out why they should care? WDS stock surely would have soared had there actually been shares available. This is the latest in a series of positive signs which included a rare appearance by Mr. Duvet on a recent episode of "Succotash: The Comedy Podcast, Podcast".

Some have questioned if WDS might be expanding too fast in a sluggish economy but many industry insiders cite Mr. Duvet's sluggish approach to CEO-ing as cause for being bullish on the future of the network. WDS and Bob Duvet can't get out of their own way..." one unidentified Wall Street insider stated, "...and that is the perfect position to take in this market, just look at how well it seems to be working for congress." The announcement will also be expected to coincide with a spate of hiring in all divisions, particularly in the publishing side of WDS where Them Magazine and the "What Duvet Said..." blog are expected to be offering unpaid internships to "HOTT" female college students revealed in a recently leaked memo to the nonexistent shareholders. Some speculators speculate that the move to Mevio.com might be, "much ado about nothing". But, Mr. Duvet has stood by his previous claims to do nothing and it seems to be paying off. The "What Duvet Said..." podcast, which features programming as diverse as "What Duvet Said...About Music" and "The Tank with Rob Celli & Jason Duplissea" has been attracting serious buzz among the music and entertainment communities, with many performers, industry "bigwigs", and flaks clamoring to get on the show - which recently celebrated its one-year anniversary. Below is a list of guests and performers who have appeared on the podcast over the course of the past year.

Chelsea Hobbs - actress most recently seen on ABC Family's "Make It Or Break It"

Alicia Witt - actress and musician

Josie Loren - actress most recently seen on ABC Family's "Make It Or Break It"

Joy Nordenstrom - CEO of Joy of Romance and noted matchmaker/relationship expert

White Arrows - band

Tamaryn - band

Sean Boling - author and pop culture authority

Julie Mann - actress, comedian and pop culture authority

Holly Sorensen - creator, executive producer, writer of ABC Family's "Make It Or Break It"

The Soft Moon - band

True Widow - band

Brandy Kuentzel - NBC's "The Apprentice" season 10 winner

Robert Ellis - musician

Caitlin Rose - musician

Tristen - musician

Daniel Pujol - musician

The Shining Twins - band

Tim Cohen - musician (The Fresh & Onlys, Magic Trick, solo)

Kristina Kell - contestant on CBS's "Survivor: Redemption Island"

Rita Verreos - contestant on CBS's "Survivor: Fiji"

Olin & The Moon - band

Ill Mondo - producers/musicians

Tyanna Alvarado - NBC's "The Apprentice" season 10 contestant

Shilpa Ray & Her Happy Hookers - band

Ethan Lipton - musician

Year of the Tiger - band

Holly Long - musician

Molly Bryant - musician

Robert "Bob" Duvet Enters the Inner Sanctum of "The Rock and Roll Geek Show" or Win a "Dreamdate" With Michael Butler...

Rock Geeks Unite

"Terrestrial" radio stations are rapidly becoming nothing more than syndicated, pre-programed tools of corporate giants.  The freewheeling, payola driven audio havens of my youth are now relegated to the last true frontier for personality-centered "radio" escapism, the podcast.  A podcast is simply an internet radio show and often can be subscribed to for free on iTunes, MEVIO or on individual websites and blogs.  Nobody embodies the spirit of the early/mid 1970's "freeform" progressive radio formats better than Michael Butler and "The Rock and Roll Geek Show".  Butler was one of a handful of the original "podcasters", discovered and later hired by Adam Curry (of MTV VJ fame and credited with coining and developing podcasting technology) at his company MEVIO.  Since 2004 Michael Butler has been producing and hosting "The Rock and Roll Geek Show" from his San Francisco home for thousands of listeners worldwide.  His encyclopedic knowledge of power pop, heavy metal, hard, glam and punk rock, have earned him a devoted following of self-recognizied "rock geeks".  While he would probably recoil at the term "tastemaker", that is what he has become for many who didn't grow up during the glory years of FM radio.  The music he plays on his shows is often the type of rock that can't be heard anywhere else these days.  Bands like Hanoi Rocks, Starz and Nazareth were hugely influential on recognized rock giants like Guns and Roses, Motley Crue, and Poison but virtually unknown to the masses. His background as a musician (American Heartbreak, Exodus, Jetboy) informs his interviews but it's his unabashed fandom that makes them unique.  His subjects range from musicians, producers, artists, groupies, and authors; all delivered with the boyish enthusiasm of a true fan.

Boy Howdy!

Butler has since produced several different shows including his "Indiecast", "Good, Clean, Fun" "Bangin With Butler" and "Cooking with Butler".  The forums for these various shows have developed into tight communities, bringing its members together under the common banner of a love of music with some melody and balls!...or, simply, the love of cooking.  Many of his listeners have become a part of his shows with audio reviews and comments played on air.  One listener in Australia has actually become Butler's "Super Producer" charged with booking  guests and material for shows as far-reaching as legendary record producer Bob Ezrin to famed groupie Roxana Shirazi and graphic artist/record album designer and founder of Hipgnosis Storm Thorgerson.  His segments like "Trolling For Chicks on Match.com", built around sponsors have become something of an industry standard in the world of internet advertising.

I interviewed Michael Butler for a feature piece that will be completed early next month and was able to sit in on his most recent episode of "The Rock and Roll Geek Show".  Simply watching him at work was not to be my fate, as he handed me headphones and placed my chair in front of a microphone.  The spirit of radio is very much alive and being broadcast out of bedrooms, kitchens, storage spaces, and closets globally.  Many would not exist if not for the inspiration of Butler and his "train wreck" of a podcast.  Below is the end product...It was one of the best times I've had in quite a while and a real honor to be a part of something that has become ingrained in my weekly routine.

"Rock and Roll Geek Show" #421   On this show I have a guy named Rob Celli watching me do my show. He’s writing a story on the Rock and Roll Geek Show. I find out some things about him on the show and also play a show review of Rush in Florida, play some audio comments, somePAYOLA/BEER FUND requests,  read your emails and lot’s more crap.


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